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14th July 2015

Carole Barlow
As a sales person, you need to be hitting it off regularly with both new and existing customers. In order to kiss more princesses than frogs, it’s important to make sure every visit counts. This means prioritising visits to outlets most likely to result in sizeable orders.  In reality though, it can be difficult to make the right selections.

25th February 2015

Carole Barlow
The cost benefit of transacting online with your customers can often seem like a good reason not to develop or expand your retail outlet portfolio. Spiraling lease and overhead costs and the pendulum swing between out-of-town vs. in-town location choices can seem daunting particularly given the costs associated with a new store opening.

30th June 2014

Carole Barlow
Geographic Business Intelligence, Geo-BI, another software sales buzzword or something worth investigating further? Technology companies love their acronyms, usually 3 letters, CRM, ERP, GIS the list goes on. Now, hot on the heels of the “Big Data” concept comes Geo BI; but what on earth is it?

10th June 2014

Carole Barlow
Harry Ramsden’s is Britain’s longest established restaurant chain and is world famous for its Fish and Chips.

20th May 2014

Carole Barlow
Selecting sites can be a time consuming, expensive and sometimes confusing exercise.  It is crucial that you have detailed information to judge the viability of available sites to ensure that an outlet has minimum chance of failure. Optimised site planning considers;

30th April 2014

Carole Barlow
Retail site location planning and franchise location analysis services from Tech4T takes the guesswork out of where to site your next outlet.

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This guide tells you everything you need to know about using territory intelligence, mapping software and demographics data to grow your franchise. Learn how to:

  • Present & sell franchise territories
  • Create new territories in new locations
  • Analyse & optimise existing territories
  • Restructure under-performing territories
  • Help franchisees find new leads and prospects

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